SLED Sales Training
Selling to the SLED market is not the same as selling business to business, and requires a different set of tools than what typical sales training provides. After working in business to government sales for decades, the CSG team knows what a company's sales team needs to know, do, say, and have, in order to get the right audience, deliver the right message, and close deals.
We have taken our years of experience and distilled it into lessons that can be delivered virtually, in a classroom setting, or in a sales conference environment, in order to equip our clients with the knowledge and approach necessary to increase the number of sales meetings they get, increase their conversion rate, and decrease time spent on meetings that will ultimately go nowhere.
Our training covers topics including:
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Targeting
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Message Development
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Collateral Design
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Understanding Organizational Decision Authority
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And much more...